The Power of Small, Why Micro Interactions Matter

A click should feel satisfying. A form submission should feel acknowledged. That is what micro interactions do, those tiny feedback loops that tell a person “yes, we heard you.”

Micro interactions are the details that make systems feel human, and their guide lays out patterns worth adopting. A subtle hover state, a loading spinner, a check mark animation. None of these are flashy, all of them reduce friction.

We underestimate how much delight plays into trust. If a site feels clunky, people wonder what else the brand cuts corners on. If it feels smooth and thoughtful, that confidence carries forward to signups, donations, and purchases.

If your site feels static, small details might be the upgrade you need. Contact me.

David Ostroff

We are a full-service design agency that provides dynamic solutions for financial, government, non-profit, commercial and arts organizations.

https://www.davidostroff.com
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Empathy Mapping Isn’t Just for Researchers