My services

Every project starts with a conversation. No pressure, no jargon, just a real talk about where you are, what you need, and how good design can help. I work with people who care about what they’re building and want to make it look and feel like something that matters. Whether you need a brand from the ground up or just a second set of eyes on what you’ve already got, I’m here to help bring it to life, thoughtfully, clearly, and with a little heart.

Brand Identity & Logo Design

If your brand feels like it's missing something or if it never quite clicked to begin with, I can help you find its voice, its look, and its place in the world. Whether you're starting from scratch or looking for a thoughtful refresh, I work with you to create logos, color palettes, type systems, and visual guidelines that feel true to who you are. It’s more than just design. It’s building a story people recognize, trust, and want to be part of.

Collage of logos.

Graphic Design

Sometimes your message is strong but the visuals aren’t quite carrying their weight. I help bring ideas to life in ways that are clear, beautiful, and intentional. From packaging to pitch decks, brochures to event signage, I focus on making sure everything you share with the world feels polished, on-brand, and genuinely you. The goal is simple: design that not only looks good but works hard for your business.

Fact sheet dealing with improving antibiotic use shown as a graphic design example.

Creative Direction

You’ve got the pieces. What you need is a creative partner who can help bring them together. I step in to guide the vision, lead teams or freelancers, and keep the work focused and consistent. Whether it’s building out a campaign or tightening up a brand system, I work alongside you to turn ideas into something clear, thoughtful, and effective. The big picture stays in focus, and the details don’t get lost.

Creative direction example showing a spec advertisement for ChristianaCare's Virtual Primary Care.

Website Design

If your website feels clunky, outdated, or just not you, I can help you build something that actually reflects your brand and works for your audience. I design sites that are clean, modern, and intuitive with no fluff and no filler. Whether you need a one-pager or a fully built-out platform, I make sure it’s easy to navigate and looks great on every screen. The kind of site that feels like a welcome mat, not a maze.

Laptop displaying website example.

Visual Notetaking

Hosting a workshop, keynote, or strategy session is a lot of work. Visual notetaking helps make that effort last by turning the conversation into illustrated recaps in real time. I capture the energy in the room and translate complex ideas into something clear, engaging, and easy to share. It’s a human way to document big thinking and a useful tool to keep the momentum going long after the session wraps.

A visual notetaking example that includes hand-drawn sketches and notes emphasizing communication strategies.

Ready to get started or just want to talk through an idea? I’d love to hear what you’re working on and see how I can help. No pressure, no awkward sales pitch, just a quick chat to see if we’re a good fit.